Featured Case Study

Zito's A/C & Heating

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Client Industry

Home Service Provider / HVAC

Client Location

Madisonville, Louisiana

Client Challenges

Prior to contacting Servicehawk for Digital Marketing help, Zito’s A/C & Heating had very little digital presence online which was effecting his ability to grow in the competitive location in which he services.

Word of mouth and referrals worked well up to a certain point for Zito’s, but it became evident rather quickly that a digital presence would be needed in order to further grow in the present digital age.


  • Website Design / Development
  • Search Engine Optimization
  • Local Search Optimization
  • Content Development
  • Business Directory Management

Tracked KPI Performance

+ 0 %
Increase In Organic Calls
+ 0 %
Visitors to Website
+ 0 %
Organic Website Traffic
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Website Design

Servicehawk designed and developed a professional, search optimized website with relevant, easy to read content. Furthermore, the content was written and structured for Google to easily crawl and index giving Zito’s a better chance of ranking higher.

Due to Servicehawk’s careful development and implementation, after only 3 months Zito’s A/C & Heating is organically ranking #1 for popular search terms in his area.

Local Search Optimzation

Servicehawk created and optimized Zito’s Google My Business (GMB) listing to ensure members of his community can immediately find his business when his HVAC services are needed. Furthermore, we corrected and updated 50+ major online directories for Zito’s using our proprietary platform.

After initial implementation of our Local SEO strategy, Zito’s began showing up in the Google Map Pack (Top 3 Businesses on Google) for popular search terms in his area giving him a guaranteed option to receive more phone calls.

Home Service Provider Marketing
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